Mobile devices with cameras. Using augmented reality. And facial recognition technology. And online databases. To identify people, places, things. All around you. To show you not only who that random guy on the bus is, but also his facebook, last.fm, twitter, phone number?
I find this:
Enthralling. Hopeful. We can do anything with our phones and we’re making everything work together and it’s amazing and progressive and exciting.
Terrifying. Everyone is big brother/everyone is being watched.
I think it’s really awesome to have a government initiative to keep up with technology and societal trends – basically just to evolve along with us. I love that it puts a value on people with contemporary skills, although there are those who would probably create these applications regardless. Either way I think it’s totally amazing and am excited to see what comes out of it.
USPS is so great. I’m always having issues with buying unnecessarily large boxes or re-thinking what I send to whom because I have a terrible sense of size. So this augmented reality box-size-estimating thing would be an excellent tool for me if only I had a printer here.
Even though this tells me I should drive a Rabbit (cute), I really miss my Jetta (Sven). But I think this is a really cool way to integrate social networking into something as universally obnoxious and intrusive as a banner. I went out of my way to actually get to use it (3 steps from my Google Reader!). I have no idea what Red Square Agency is, but they totally have the right idea putting Twitter into an ad space and making it interactive in a social way. A+
This is kind of old news, but it’s absolutely insane to see happening. He’s just thinking something, and it appears on screen (and then is posted to Twitter, naturally).